Section: Module 1: Lesson 2: Journalism and Behaviour Change | Evidence-based Journalism for Health | NextGenU.org

  • Learning objectives:
    • Understand the concepts of Behavioral journalism, and Social and Behavior Change Communications.
    • Understand best practices to transmit accessible, actionable, credible, relevant, timely, and understandable messages at different communication levels.
    • Understand how to use communications to influence populations' behaviors.
    Approximate time required for the readings for this lesson (at 144 words/minute): 24 minutes.

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    • Required Learning Resources and Activities
    • The narrative documents include most of the information you will need to complete the quizzes and activities in this course. Be aware that some of the required readings are linked in the document and will be considered for the course assessments. Additionally, you will find some recommended readings to expand on your preferred topics.

    • If you are interested, you can read the entire learning resources used to develop the Synthesis materials.