Section: Module 1: Lesson 1: Why Public Health Communications? | Public Health Communications | NextGenU.org

  • Student Learning Outcomes:
    Upon completion of this lesson, you will be able to:
    • Define public health communications and other related concepts.
    • Discuss the importance of public health communications for public health workers.
    Approximate time required to complete the readings (at 144 words/minute) and assignments for this lesson: 2 hours and 12 minutes.

    Click here to start this lesson

    • Required Learning Resources and Activities
    • Read the entire webpage. (2 minutes)

      Society for Health Communication - 2018

    • Read the entire webpage. (3 minutes)

      CDC - 2011

    • Read Chapter 1 "Introduction to Public Health Communication". (18 minutes)

      Parvanta, David E. Nelson - 2017

    • Read the entire article. (11 minutes)

      PUBLIC HEALTH AND MANAGEMENT - 2014

    • Read the entire webpage. (10 minutes)

      Centers for Disease Control and Prevention - 2011

    • In this activity, you will write a petition campaign that discusses the importance of public health communications for public health workers.

      Step 1: Decide

      Decide which current issue/problem in public health can be benefited by public health communication; this will be the central theme of your petition. Then, select your target audience to address your petition.

      Example:

      Current Issue/Problem: Covid-19 Vaccination Misinformation Problem

      Audience: Public Health Agencies

      Step 2: Respond

      Give the petition a title, so your target audience would know immediately what it is about. 

      Then, write a 300-900 word statement describing: the problem your petition campaign is addressing, how it can help improve the response to the problem, and the response you would like to get from the audience.  Follow this format:

      123

      Step 3: Share

      To share your work, click on the "Reply" button under this post and paste your work in the "Message" box. Make sure to reference others' intellectual property when necessary. All references should follow 7th Edition APA formatting. For further instructions, see the Himmelfarb Health Sciences Library resource: APA citation resource (N.B. references are excluded from word counts).

      Step 4: Interact

      To complete the activity, you will need to reply to at least two posts made by your peers in a respectful and professional manner. Be sure that your post engages your peers' ideas by including a reflection on their comments, sharing ideas of other potential difficulties and parties involved, or asking thought-provoking questions. If a peer comments on your posting, please reply. To post a reply, click "Reply" on a particular discussion, write your feedback and then click on "Post to Forum."

      OPTIONAL Step 5: Interact (10 minutes)

      If you would like to, you can reply to your peers' posts in a respectful and professional manner. Ensure that your post engages your peers' ideas by including a reflection on their comments, sharing ideas of other potential difficulties and parties involved, or asking thought-provoking questions. If a peer comments on your posting, please reply. To post a reply, click “Reply” on a particular discussion, write your feedback and then click on “Post to forum.”