In this activity, you will evaluate an existing public health communication campaign and how it adapted its message to its audiences through a critical audio podcast.

Step 1. Review

Review all the previous readings for Module 6. After reviewing, access these featured public health communication campaigns in the Center for Disease Control and Prevention. Select one campaign of interest. This will help you solve the given scenario below.

Step 2. Analyze

Study the selected public health communication campaign and analyze the way it adapted its message to different audiences. Keep in mind the way the health campaign has customized/tailored its message to the different audiences and how it identified key supporting points, each with supporting facts, statistics, and examples, to accomplish the campaign's goal.

Step 3. Respond

Evaluate how the selected  public health communications campaign adapted its messages for different audiences by recording an audio podcast that tackles the following focal points:

Step 4: Share

To share your work, click on the "Reply" button under this post and paste your work in the "Message" box. Make sure to reference others' intellectual property when necessary. All references should follow 7th Edition APA formatting. For further instructions, see the Himmelfarb Health Sciences Library resource: APA citation resource (N.B. references are excluded from word counts).

Step 5: Interact

To complete the activity, you will need to reply to at least two posts made by your peers in a respectful and professional manner. Be sure that your post engages your peers' ideas by including a reflection on their comments, sharing ideas of other potential difficulties and parties involved, or asking thought-provoking questions. If a peer comments on your posting, please reply. To post a reply, click "Reply" on a particular discussion, write your feedback and then click on "Post to the Forum."

OPTIONAL Step 6: Interact (10 minutes)

If you would like to, you can reply to your peers' posts in a respectful and professional manner. Ensure that your post engages your peers' ideas by including a reflection on their comments, sharing ideas of other potential difficulties and parties involved, or asking thought-provoking questions. If a peer comments on your posting, please reply. To post a reply, click “Reply” on a particular discussion, write your feedback and then click on “Post to forum.”